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The Santa Barbara South Coast Chamber of Commerce is excited to announce the launch of a vibrant new campaign, “So Much To Love In Santa Barbara,” aimed at highlighting the community’s love for their city and highlighting the unique offerings of Santa Barbara.

The “So Much To Love in Santa Barbara” campaign showcases the best of Santa Barbara’s culture, history, and local events, inviting residents and visitors alike to celebrate and share their experiences. With a strong visual impact, the campaign will feature iconic landmarks, popular events, and compelling stories from the community who embody the spirit of Santa Barbara. The campaign aims to rejuvenate local pride and encourage participation in community activities and support for local businesses.

The campaign will feature photos and stories from local business owners, community leaders, and residents, highlighting their personal connections to Santa Barbara and why they love it. The community is encouraged to share their own reasons for loving Santa Barbara using the official campaign hashtag: #SoMuchToLoveSB.

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HOW TO PARTICIPATE

Businesses and Organizations:

Download the So Much To Love Toolkit for access to the brand guide, logos, messaging and inspiration. Use the logo on your own beautiful photos, reels or videos and share them on social media, your newsletters, or your website. Consider printing a banner, poster or painting a window – we’ll help you create the artwork

Residents:

Share your own photos on social media of the things you love about Santa Barbara, use the official campaign hashtag: #SoMuchToLoveSB

Love is in the air💖#artsdistrictsb #downtownsantabarbara #somuchtolovesb #lovereels #valentinevibes
Step into a weekend full of fun downtown!🤩🎬41st Santa Barbara International Film Festival
2/4 – 2/14
Various Locations
📍 Downtown Santa Barbara🎭American Riviera Award Honoring Ethan Hawke
2/6, 8:00 PM
The Arlington Theatre
📍 1317 State St🎸Don McLean: The American Troubadour
2/6, 7:30 PM
Lobero Theatre
📍 33 E. Canon Perdido St🩰Les Ballets Africains
2/6, 7:30 PM
The Granada Theatre
📍 1214 State St🪵Resin Charcuterie Board Class
2/7, 11:45 AM
The Crafter’s Library
📍 9 E. Figueroa St✨FREE Health & Wellness Series
2/7, 11:45 AM
Rilascio Chiropractic
📍 1221 State St. #200💐Valentine’s Bouquet Making
2/7, 1:00 PM
Loubud Wines
📍 20 El Paseo🎸Roll & Rock 805 Launch Party
2/7, 7:00 PM
SOhO
📍 1221 State St🧘Kirtan with Govind Das & Joss Jaffe
2/7, 7:00 PM
Yoga Soup
📍 28 Parker Way💃Colors of Love: Multicultural Dance Show
2/7, 7:30 PM
Center Stage Theater
📍 751 Paseo Nuevo🏆SBIFF Virtuosos Award
2/8, 8:00 PM
The Arlington Theatre
📍 1317 State St🪄Magic On State St.
Fridays, 6:15 PM
Satellite
📍 1117 State St🎤Karaoke
Fridays, 6:30 PM
Longoria Wines
📍 732 State St🤣Santa Barbara Comedy Night
Fridays, 7:00 PM
Speakeasy Comedy Bar
📍 409 State St🚶Architectural Walking Tour
Saturdays, 10:00 AM
Architectural Foundation of Santa Barbara
📍 229 E. Victoria St🕺Dance Hive: Ecstatic Dance
Sundays, 12:30 PM
Yoga Soup
📍 28 Parker Way🎶Live Music on State
Sundays, 3:00 PM
Longoria Wines
📍 732 State St🎨”LIT” Exhibition
On view through 3/1
Art & Soul
📍 1223 State St🌺”Jardin Nocturne” Exhibition
On view through 2/21
Seimandi & Leprieur Gallery
📍33 W. Anapamu St📷”Jeff Bridges-Pictures” Exhibition
On view through 4/30
Tamsen Gallery
📍1309 State St🖌️”The Gift: New Additions to our Story” Exhibition
On view through 5/31
Santa Barbara Historical Museum
📍 136 E. De la Guerra St🏞️”Ludmilla Pilat Welch: Serene Santa Barbara” Exhibition
On view through 5/31
Santa Barbara Historical Museum
📍 136 E. De la Guerra StFor more events happening downtown, click the link in our bio & make sure to sign up for our newsletter!#Downtown #SantaBarbara #SoMuchToLoveSB
☺️Plan a weekend to remember downtown!🎉Mighty Pilates Grand Opening Weekend
1/29 – 2/1
Mighty Pilates Studio
📍 1014 State St #A🏛️”The Art of Resistance” Opening Reception
1/30, 2:30 PM
Community Arts Workshop
📍 631 Garden St🧵Craft to Art, Art to Craft Panel
1/30, 4:30 PM
Art & Soul
📍 1223 State St🪢String Art Workshop
1/30, 5:00 PM
The Crafter’s Library
📍 9 E. Figueroa St🎤Open Mic Night & Art Gallery
1/30, 6:00 PM
Santa Barbara Public Library
📍 40 E. Anapamu St🎻Folk Orchestra: Medieval Concert
1/30, 7:00 PM
El Presidio Chapel
📍 123 E. Canon Perdido St🧘Flow, Sit, Sing with Glen Phillips
1/30, 7:00 PM
Yoga Soup
📍 28 Parker Way💃Ecstatic Dance: Healing Rhythms
1/30, 7:00 PM
The Dance Hub
📍 22 E. Victoria St🧣Crochet a C2C Scarf!
1/31, 10:30 AM
The Crafter’s Library
📍 9 E. Figueroa St🩰Momentum Dance: Timeless Concert
1/31, 2:00 PM & 7:00 PM
Center Stage Theater
📍 751 Paseo Nuevo🎬Chuck Berry: Hail! Hail! Rock ‘n’ Roll
2/1, 1:00 PM
Faulkner Gallery
📍 40 E. Anapamu St🎸An Evening with Sons of Cream
2/1, 7:30 PM
SOhO
📍 1221 State St🪄Magic On State St.
Fridays, 6:15 PM
Satellite
📍 1117 State St🎤Karaoke
Fridays, 6:30 PM
Longoria Wines
📍 732 State St🚶Architectural Walking Tour
Saturdays, 10:00 AM
Architectural Foundation of Santa Barbara
📍 229 E. Victoria St🕺Dance Hive: Ecstatic Dance
Sundays, 12:30 PM
Yoga Soup
📍 28 Parker Way🎶Live Music on State
Sundays, 3:00 PM
Longoria Wines
📍 732 State St🎨”Layering” Exhibition
On view through 2/1
Art & Soul
📍 1223 State St🌺”Jardin Nocturne” Exhibition
On view through 2/21
Seimandi & Leprieur Gallery
📍33 W. Anapamu St📷”Jeff Bridges-Pictures” Exhibition
On view through 4/30
Tamsen Gallery
📍1309 State St🖌️”The Gift: New Additions to our Story” Exhibition
On view through 5/31
Santa Barbara Historical Museum
📍 136 E. De la Guerra St🏞️”Ludmilla Pilat Welch: Serene Santa Barbara” Exhibition
On view through 5/31
Santa Barbara Historical Museum
📍 136 E. De la Guerra StFor more events happening downtown, click the link in our bio & make sure to sign up for our newsletter!#Downtown #SantaBarbara #SoMuchToLoveSB
😎Downtown is calling this weekend!📸Stephanie Baker: Portraits, 1990-Present
1/16, 5:00 PM
Community Arts Workshop
📍 631 Garden St🎭HappySad Theatre Co: The Effect by Lucy Prebble
1/16 & 1/17, 7:00 PM
Center Stage Theater
📍 751 Paseo Nuevo🎸Eric Hutchinson with Anya Marina
1/16, 9:00 PM
SOhO
📍 1221 State St🧘Kimpton Canary Rooftop Yoga
1/17, 9:00 AM
Kimpton Canary Hotel
📍 31 W. Carrillo St🌬️Ecstatic Breathing with Eddie Ellner
1/17, 7:00 PM
Yoga Soup
📍 28 Parker Way🎷Santa Barbara Blues Society: Tommy Castro
1/17, 7:00 PM
Carrillo Recreation Center
📍 100 E. Carrillo St🎤The Good Good Show
1/17, 7:30 PM
Night Lizard Brewing Company
📍 607 State St🎹Beethoven Piano Concerto Marathon
1/17, 7:30 PM
1/18, 3:00 PM
The Granada Theatre
📍 1214 State St🕺Whatever Forever Goes 90’s Again!
1/17, 8:00 PM
SOhO
📍 1221 State St🛍️Baad Sunday Vintage Market
1/18, 12:00 PM
📍 500 Anacapa St🪄Magic On State St.
Fridays, 6:15 PM
Satellite
📍 1117 State St🎤Karaoke
Fridays, 6:30 PM
Longoria Wines
📍 732 State St🚶Architectural Walking Tour
Saturdays, 10:00 AM
Architectural Foundation of Santa Barbara
📍 229 E. Victoria St🕺Dance Hive: Ecstatic Dance
Sundays, 12:30 PM
Yoga Soup
📍 28 Parker Way🎶Live Music on State
Sundays, 3:00 PM
Longoria Wines
📍 732 State St🖼The Impressionist Revolution: Monet to Matisse
On view through 1/25
Santa Barbara Museum of Art
📍1130 State St🎨”Layering” Exhibition
On view through 2/1
Art & Soul
📍 1223 State St🌺”Jardin Nocturne” Exhibition
On view through 2/21
Seimandi & Leprieur Gallery
📍33 W. Anapamu St.🖌️”The Gift: New Additions to our Story” Exhibition
On view through 5/31
Santa Barbara Historical Museum
📍 136 E. De la Guerra St🏞️”Ludmilla Pilat Welch: Serene Santa Barbara” Exhibition
On view through 5/31
Santa Barbara Historical Museum
📍 136 E. De la Guerra StFor more events happening downtown, click the link in our bio & make sure to sign up for our newsletter!#Downtown #SantaBarbara #SoMuchToLoveSB

"We are thrilled to launch the 'So Much To Love in Santa Barbara' campaign, with positive messaging about Santa Barbara," said Kristen Miller, President & CEO of the Santa Barbara South Coast Chamber of Commerce. "This campaign not only highlights the beauty and charm of our city but also empowers our residents and local businesses to take pride in and actively participate in enhancing our sense of community. "

Join us in celebrating the unique charm and undeniable appeal of Santa Barbara. Follow the campaign on social media using the hashtag #SoMuchToLoveSB and share your stories, photos, and love for our beautiful city.

For more information about the “So Much To Love” campaign contact Mary Lynn Harms-Romo, Director of Communications.

Partners

In partnership with Coast Village Improvement Association, Cox Communications, Downtown Santa Barbara, Noozhawk, Santa Barbara County Office of Arts & Culture, Visit Santa Barbara, Voice Magazine, and WitMark Group, the campaign offers specific branding for some of our most beloved areas: Coast Village Road, Funk Zone, ARTS District, Waterfront, and Downtown.